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Strategy and Results

 

signal fire is dedicated to creating and maintaining a strong brand to consumer experience focused on lasting “catch and keep" relationships.  We take pride in creating and implementing programs that have measured and meaningful results like customer satisfaction, sustained loyalty, portfolio growth and efficiency of spend. To do all this signal fire offers a fully integrated approach to program management. We are willing to own and operate the necessary flow-through pieces as required.

 

signal fire is both proactive and reactive in dealing with its clients. We proactively seek opportunities and ways for our clients to continue developing their brand to consumer loyalty, as well as provide solutions to challenges or issues they are currently experiencing.  We get results because we effectively combine our expertise with an extentsive network of contacts. This ensures only the best in class are brought to the table to be engaged as brand advocates on behalf of our clients.  These partners are referred to as “coalition partners” and are stakeholders in the success of each client partnership and program.

 

 

Simple Steps

Create an Engaging Offer Construct

An offer that emotionally engages the consumer, stimulates the desired action, creates a position of advocacy and achieves the desired brand results.

Ensure Optimal Partners and Pricing

Accurate, detailed and relevant pricing to the value of the offer resulting in a meaningful and sustainable brand to consumer partnership.

Implement on Time
Consistent Reporting

Accuracy is critical, and so is speed to market.  With access to the right coalition partners and an in-depth operational understanding, signal fire ensures enhanced speed to market.

Capture, evaluate and report all aspects of program usage and performance, thereby providing accurate engagement analytics, price determination and component relevance.

Continue Measuring

Remain dedicated to maximizing the brand to consumer experience, increased brand relevance and a lasting more meaningful customer "capture and keep".

Remain Engaged

Times change, people change and so do loyalty requirements.  The results that matter - customer satisfaction and loyalty, portfolio growth and efficieny of spend - need to be addressed pro-actively.

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